Effective marketing can positively affect your business. Let’s discover what strategies you can implement to make an impact in your business.
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Content is constantly evolving. With businesses chasing more ways to engage their audience, it’s smart to stay on top of what’s working. We take a look at three ways to stay on top of the game in 2019.
Instagram has become one of the most important places for small businesses to establish a presence. While hashtags are used commonly these days, you may not be using them enough - or to their full advantage. Find out why using a Hashtag Cloud with every Instagram post can help grow your Instagram account in 2018.
When Instagram announced the new Stories feature, many people thought it was just a way to copy one of Snapchat's most popular features. But after almost a year from launch date, Instagram Stories has surpassed all competition and become an important aspect of daily content generation for both consumers and businesses.
As Facebook organic reach continues to diminish, capturing people's attention - and more importantly, engaging with them - is becoming increasingly more difficult. While there are options to pay for more exposure of your Facebook Page's content, hosting a Facebook Group is another great opportunity for engagement - and it's free!
Today, vertical video is the most common video format created by consumers, even though it isn't the proper way to shoot video. This has given rise to social networks adopting the format through their story features, such as Instagram Stories and Snapchat. In this blog post, learn about why vertical video is wrong, but what you should be using as a small business to promote your brand through Instagram Stories.
Offering a great product or service to consumers doesn't guarantee that they will make a purchase - especially if they never even heard about your business! By developing a plan that properly promotes what you offer across three important phases, your small business can make sure that product or service announcements always have a audience.
Every business sells some product, so perfecting selling techniques help you build a better customer experience. In this two-part blog series, I'll cover important qualities every sales person should know and practice.
Currently, content marketing is the most important strategy for all businesses. Here are the top 3 mistakes most small business make when executing their content marketing strategy.
Content marketing is the most important marketing strategy and will continue to dominate in the foreseeable future. In this blog post, we discuss the concept of content marketing, and why it should be important to every small business. I also cover 7 easy tips for using content marketing in your small business.