Regardless about how you feel about email marketing, it's an incredibly important strategy for every small business to utilize. This post covers some eye-opening email marketing statistics, debunks some common myths, and features the basic elements of a quality email newsletter.
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Offering a great product or service to consumers doesn't guarantee that they will make a purchase - especially if they never even heard about your business! By developing a plan that properly promotes what you offer across three important phases, your small business can make sure that product or service announcements always have a audience.