What Is A Call-To-Action? A call-to-action is a way for business owners to get their customers to act on something. Whether it’s buying a hot new item or signing up for future emails, businesses have been using CTAs for decades to encourage customers to become aware of their products and services. Let’s answer one simple question to find out how CTAs are useful and provide a few examples to understand how to best use them. Definition Call-To-Actions, also known as CTAs, are p
Instagram has become a busy platform in the past few years. Many users and businesses exist on this platform to build their brands and compete for customers’ attention. With new and exciting content always on the rise, it’s hard to stay on top of trends. Let’s discover two methods to elevate your posts and garner more attention from different audiences. How To Best Use Hashtags And Location Tagging On Instagram Hashtags With the introduction of Instagram in 2010, hashtags qui
The modern world is taking shape in digital form. We spend most of our days going to work, school, or enjoying the latest show on Netflix. In between doing (and even during) these things, you can bet we’re using some kind of digital device – most likely our phones📱 What are we looking at on our phones? Content. We’re all constantly in touch with content. Facebook updates, trendy memes, Instagram photos, funny Tweets, Youtube videos, TikTok edits, Tumblr gifs, Reddit threads,
There are two types of people in the world: 1. People who are cool with hashtags.
2. People who DESPISE hashtags. No matter which type of person you are, there’s one thing everyone can agree on… This Jimmy Fallon & Justin Timberlake skit is #PERFECT Hate it or love it, the symbol formally known as The Pound Sign is a very important tool to use in order to deliver a successful digital marketing strategy – especially on Instagram. Using hashtags increases the exposure of your c
A Very Brief History Lesson About Instagram Stories Snapchat may have made the Stories feature popular, but Instagram has been dominating the space since launching almost a year ago. On August 2nd, 2016, Instagram launched Instagram Stories. While many people thought this was a move to takeover Snapchat, Instagram was actually focused on a bigger issues: making sure the Instagram user had more reasons to return to the app. There are certain protocols that arisen since Instagr
The best way to attract new people and potential customers to your small business is by releasing content. The RedFork Team talks about content A LOT, but that’s because it’s such a vital piece to every marketing strategy, no matter the size or history of a business. As I’ve mentioned in a previous post, the term content simply refers to the creation and sharing of material – typically digital – such as pictures, videos, and blog posts. Other examples include, ebooks, infogra
What Is Content Marketing? To understand content marketing we need to quickly cover traditional marketing. Traditional marketing mainly worked as an outbound strategy – meaning that as a business you would go out to get your customers. Some ways to do that are through cold-calling, going door-to-door, mailing advertisements, and more. Today, these have become so common that we tend to overlook them. How many times have you received a flyer from the nearest pizza shop, and eit
Get Better at Blogging
Adventures in QWERTY
Learn how to write better blogs with our simple blogging guide.